Personal websites and blogs are usually specifically designed to provide content-specific optimal experience from the content-creator's perspective, but water-coolers like twitter, reddit, and other similar platforms can asymmetrically draw the traffic towards them, which can make it extremely difficult to divert attention from twitter home to your home. Given that your personal website cannot compete with the seamless social space provided by these platforms and the fact that any online discourse that you would like to be a part of within these platforms must remain within the design boundaries of these platforms makes it all the more difficult to reduce the asymmetry.
Example of hyper-cooperative platforms©AlamyHyper-cooperation between platforms as seen in the image might reduce the asymmetry. The current level of co-operation between these platforms come in the form of hyperlinks, screenshots, og cards, shareable apis etc. But to move from the current supermarket-like approach to the shown vegetable bazaar approach, we might need some radical overhaul of the web-standards. One idea I can think of is a provision for interaction-agnostic platformsfind examples for this.
I do think tools that support plugins and extensions come close to this hyper-cooperative approach, but I think we still need something more. Something that creates a portal like transcendental space for developers and users alike to teleport without the frictions of static entities like screenshots or slow transportational mechanisms like links.